HHR New Media, Entertainment and Technology Group

Please use this form to register for Digital HHR’s webinar — “Whose Data Is It Anyway: Privacy and Data Security in a De-centralized Digital World”, September 21, 2010 at 12:30pm EST. We will email the webinar login credentials and access instructions to you upon receipt of your registration.

The recent Wall Street Journal report revealing that some of Facebook’s most popular applications have been leaking user information has brought attention to a little-known corner of the Web advertising business.  And that attention may ultimately lead to substantial changes in the way companies do business both with Facebook and throughout the wider Web. 

The Facebook disclosures were the result of a common Web standard called a referer.  As web users navigate from site to site, the referer tells the new site which page the user is coming from.  Most of the time, this is an innocuous tool used to help websites track the source of their traffic flow and customize user experience.  However, when user IDs are included in web addresses, as is the case with Facebook and other social networking sites, this practice could potentially expose the browser’s identity.  The user IDs can be used to look up public information on the user’s Facebook profile, which, depending on the selected privacy settings, could include anything from the user’s name to his age, hometown, or even photos. Continue Reading »

Recent activities out of Washington have again turned the spotlight on the complexity of protecting privacy in an era of targeted advertising and what role, if any, the federal government might take to implement regulations on the collection and use of data related to consumers’ digital habits.

This week the chair of the House Caucus on Privacy, Rep. Edward Markey of Massachusetts, criticized responses received by the Caucus from several large Web publishers admitting that keeping track of data collection on their sites is technically difficult, if not impossible.  Markey said that while the publishers detail their own privacy policies and opt-out procedures, these are often too complicated for the average consumer to follow.  He also pointed out that a single website may have dozens of firms collecting data through ads on the site and consumers would need to consult the policies of each of those firms to determine precisely what information was being collected and how it was being used.  (We recently wrote about this issue in a previous Digitalhhr post in connection with location-based advertising and Apple’s iPhone app policy.)  Continue Reading »

Over the last year, we’ve been following the recent trends in Europe regarding “three strikes” legislation, where end-users may be subject to sanction by their ISPs for repeated acts of copyright infringement.  Following passage of the first such law in France last fall, the United Kingdom followed suit in early 2010 with passage of the Digital Economy Act.  While it is too early to say with certainty whether the laws will achieve their stated goal of deterring and ultimately reducing infringement, the debate surrounding these laws and early experience under their enforcement schemes provides insight into whether or not “deputizing” ISPs to police piracy will become more prevalent or whether yet another approach will need to be devised to protect content owners. Continue Reading »

Since its launch this past Spring, Apple’s new iAd interface has promised to change the landscape of mobile advertising and how consumers and advertisers interact.  But the multiple, interlocking terms of use, developer agreements and privacy policies that govern various aspects of the iAd system also raise some interesting issues surrounding the collection and sharing of information regarding users viewing ads served through the iAd platform.  And these issues are not limited to Apple’s iAd environment and should be of interest and concern to all stakeholders in the mobile space. Continue Reading »