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	<title>HHR New Media, Entertainment and Technology Group &#187; Blockbuster</title>
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		<title>DAILY ROUND-UP &#8211; 12.02.08</title>
		<link>http://digitalhhr.com/2008/12/daily-round-up-120208/</link>
		<comments>http://digitalhhr.com/2008/12/daily-round-up-120208/#comments</comments>
		<pubDate>Tue, 02 Dec 2008 16:17:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Blockbuster]]></category>
		<category><![CDATA[digital music]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Huffington Post]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[streaming video ads]]></category>

		<guid isPermaLink="false">http://digitalhhr.com/?p=469</guid>
		<description><![CDATA[What&#8217;s new in digital media?   Subscribe to digitalhhr.com to receive today&#8217;s news:
 
 

The New York Times has a piece on Facebook Connect, a new initiative to extend the web&#8217;s most popular social networking service to other web sites. 
The Huffington Post just closed a new round of financing totaling $25 million, bringing the company&#8217;s valuation to $100 million.  [...]]]></description>
			<content:encoded><![CDATA[<p>What&#8217;s new in digital media?   <a title="Subscribe to Digitalhhr.com" href="http://feeds.feedburner.com/digitalhhr" target="_blank" onclick="pageTracker._trackPageview('/outgoing/feeds.feedburner.com/digitalhhr?referer=');">Subscribe</a> to digitalhhr.com to receive today&#8217;s news:</p>
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<ul>
<li>The New York Times has a <a title="Facebook Aims to Extend Its Reach Across the Web - NY Times" href="http://www.nytimes.com/2008/12/01/technology/internet/01facebook.html?_r=1&amp;ref=business" target="_blank" onclick="pageTracker._trackPageview('/outgoing/www.nytimes.com/2008/12/01/technology/internet/01facebook.html?_r=1_amp_ref=business&amp;referer=');">piece</a> on Facebook Connect, a new initiative to extend the web&#8217;s most popular social networking service to other web sites. </li>
<li>The Huffington Post just closed a new round of financing totaling $25 million, bringing the company&#8217;s valuation to $100 million.  More info <a title="Huffington Post Raises $25 million - AllThingsD" href="http://kara.allthingsd.com/20081201/huffington-post-nabs-25-million-in-funding-heres-an-exclusive-boomtown-interview-with-oak-investments-fred-harman/" target="_blank" onclick="pageTracker._trackPageview('/outgoing/kara.allthingsd.com/20081201/huffington-post-nabs-25-million-in-funding-heres-an-exclusive-boomtown-interview-with-oak-investments-fred-harman/?referer=');">here</a>. </li>
<li>Digital music sales will continue to grow, reaching 41 percent of total sales by 2013, according to a <a title="Jupiter Research - Digital Music Forecast 2009-2013" href="http://www.jupiterresearch.com/bin/item.pl/research:vision/105/id=100799/" target="_blank" onclick="pageTracker._trackPageview('/outgoing/www.jupiterresearch.com/bin/item.pl/research_vision/105/id=100799/?referer=');">report</a> by Jupiter Research.  However, <em>overall growth will continue to drop</em> from annual sales of $10.2 billion to $9.8 billion.</li>
<li>A <a title="Most People Don't Watch Web Video for More than 60 Seconds - Silicon Alley Insider" href="http://www.alleyinsider.com/2008/12/people-only-watch-web-videos-for-10-seconds-or-less-" target="_blank" onclick="pageTracker._trackPageview('/outgoing/www.alleyinsider.com/2008/12/people-only-watch-web-videos-for-10-seconds-or-less-?referer=');">new study</a> on web video viewing habits may help marketers refine their ad strategies.  According to TubeMogul, only 16.62% of folks who click on a three-minute video will watch it all the way through.  While this sounds like a nail in the coffin for post-rolls, marketers seeking &#8220;true believers&#8221; (i.e. those sitting through an entire video) may see the post-roll as a cost-effective approach.</li>
<li>Microsoft and Blockbuster collaborate to deliver video on demand to mobile devices.  Click <a title="Microsoft and Blockbuster Mobile Video Deal" href="http://www.dallasnews.com/sharedcontent/dws/bus/industries/techtelecom/stories/DN-blockbuster_01bus.ART0.State.Edition1.4a219e8.html" target="_blank" onclick="pageTracker._trackPageview('/outgoing/www.dallasnews.com/sharedcontent/dws/bus/industries/techtelecom/stories/DN-blockbuster_01bus.ART0.State.Edition1.4a219e8.html?referer=');">here </a>for more info. </li>
</ul>
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