Feb 11 2010
Digital HHR Presents: CLE Webinar on TV Everywhere – March 11, 2010
The latest in our on-going series of CLE-accredited Webinars will focus on the critical legal and business issues and questions raised by the emerging phenomenon of “TV Everywhere,” a digital platform agnostic solution that promises to enable pay TV subscribers online access to their programming wherever they may consume it via an Internet enabled device. Our team will address topics including:
- Methodologies to authenticate subscribers and the technological burdens of implementing such authentication methodologies;
- Protection of personally identifiable information (PII) of subscribers and controlling access to such subscriber PII;
- Impact of the FCC’s proposed “net neutrality” rules on TV Everywhere initiatives; and
- Potential business models and revenue opportunities for stakeholders, including revenue streams from enhanced subscription fees, premium advertising fees, etc.
The one-hour Webinar will also feature “live chat” functionality to enable viewers to ask questions and comment on the presentation in real-time. Presentation materials will be available for download.
The Webinar will be held on Thursday, March 11th, 2010 from 12:30 p.m. to 1:30 p.m. EST. To register, click here.
for Playlist
